Applying Predictive Analytics

Applying Predictive Analytics Predictive Analytics Learn the 5 steps to leverage data mining and predictive analytics to improve your business.  Leverage your data assets to improve decision making, increase revenue and decrease expenses.  Signup to download our Infographic on applying predictive analytics. Our quick start packages enable you to start leveraging advanced analytics in as little Read More …

RapidMiner Market Basket Sample

RapidMiner Market Basket One method to create a targeted cross selling model is to use historical customer information and apply the prediction to existing customers.  In this example, I will be using fictitious customer account data for a financial institution such as a bank or credit union to create a RapidMiner Market Basket predictive model.  Read More …

Power BI Leveraging Tabular Models

Power BI Direct Query Power BI can be used in one of two modes to access data.  The import option loads data from the source data to the Power BI model.  Queries are then processed directly against the data in the model.  Using the DirectQuery option, on the other hand, leaves at the source and Power Read More …

Cross Selling and Predictive Analytics

Increase Revenue Cross Selling with Predictive Analytics Want to understand how data mining and predictive analytics can help you target the best customers for cross selling or up selling opportunities?  By building a predictive analytics model that leverages historical data from your company.  A model can be built and applied to your active customer base Read More …

Predicting Employee Churn with Data Mining

Use Data Mining to Identify Employees at Risk of Churn For organizations that have a lot employees that are in high turnover positions predicting employee churn with data mining can help to reduce and retain top talent.  By collecting data on employees and then building a predictive model using employees that have left the organization. Read More …

Using Power BI to Visualize Houston Crime Stats

Houston Crime Data The city of Houston provides high level details on crime statistics via Excel files on the police website.  These statistics are stored in monthly files available via Excel or Access.  In order to better understand the crime data I created a single Excel file that stored the data from August 2016 to December Read More …

Overview of CRISP-DM to Improve Business Decisions

CRISP-DM Mr. Wilson published an article on CIO Review that explores how to leverage the Cross Industry Standard Process for Data Mining CRISP-DM.  In this article, Leveraging JMP to Impove Business Decisions  he discusses how using the CRISP-DM process can help you create more value from your data and analytics initiatives.